What we’re about
We are a bunch of frothers who dreamed of a grassroots surf fest bringing salty folk together. Maybe it would even light up the world a little. We got a bit excited, had some meetings, drank some coffee, volunteered our time ... and here it is.
We believe in these fine things.
Surfing. Community. Respect. First Nations justice. Belonging. Being inclusive. Creating a great surf culture. Caring for the environment. Caring for each other. Being outside. Laughter. Sharing stoke. Climate justice. Spaghetti arms. Carpark chats. Learning. Welcoming spaces. Telling stories. Exchanging skills. Keeping things real. Fun times all round.
We have some extraordinarily generous partners. Thank you legends!
This is our little (growing) 2024-25 crew.
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Sam Suendermann
A surf obsessed mum of two, Sam is passionate about sharing the stoke of surfing and using the power of surf for social and enviro change.
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Noelani Le Nevez
Kanaka Maoli mama, surfer and hula practioner. Noe and her ohana find connection to their culture, nature and community in the water.
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Ashika Kanhai
Ashika is a lifelong ocean lover from Fiji, climate justice lawyer, mum, surfer and Chair of the Surf Coast Women’s Boardriders. She is passionate about supporting women to love being in and caring for the ocean.
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Heidi Atkins
Frother. Mum, nature lover and protector, thrill seeker, adventurer and creative. Heidi loves movin n shakin and getting sh*t done (unless the surf’s pumping).
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Joanna O'Reilly Stubbs
Jo is a freelance Environmental Research Writer, Photographer and Surf Judge on Bunurong Country. She is also currently in her third season as Treasurer of Phillip Island Boardriders Club (PIBC).
And here’s the rest of OG Founders (the dreamers and change makers).
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Jessi Rebel
Jessi is a proud Wiradjuri woman and artist, with a background in youth/social work and community events. She is a passionate ambassador for mental health.
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Linley Hurrell
A surfer, activist and teacher. Linley is passionate about protecting sea Country. She works for Patagonia and the Saltwater Institute.
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Kate Griffin
Educator, surfer, friend. Kate endeavours to shape minds, sharing her love for the environment, the ocean, and a good book.
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Gill Hutchison
Gill is the author of Surf Life, published by Thames & Hudson. She works as a bookseller and is a regular contributor to The Guardian and Surfing World.
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Emma Bäcklund
Birth-mother of local women’s fashion label U&I Label. Professional in-water photographer and graphic designer. If not chasing her groms, she’s probably surfing.
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Nikita Donovan
Nikita is a marine biologist, ranger and surfer who does all kinds of amazing work to care for coastal and marine ecosystems.
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Ula Majewski
Storyteller, enviro campaigner and surf rat. Ula works at Patagonia, moonlights at Surfing World, White Horses and some fine enviro organisations.